easyJet Expands Its Reach in Africa
In a significant milestone for both Marrakech and the broader Moroccan tourism sector, easyJet has officially inaugurated its first African base at Marrakech-Ménara Airport. This pivotal development comes as a result of a partnership established in November 2025 with the Moroccan National Tourism Office, marking a strategic advancement in the region's air transport and tourism landscape.
This new base represents a crucial enhancement in connectivity for Morocco, particularly as easyJet celebrates two decades of operations in the country. The establishment of the base is not merely operational but is set to open a new chapter in the airline's expansion strategy, directly influencing the attractiveness of Marrakech as a tourist destination. The base is equipped with three Airbus aircraft, signifying a total investment exceeding €150 million, which solidifies easyJet's position as the second largest airline operating in Marrakech.
The base is designed to be operational year-round, boasting a record capacity of 4 million seats, thereby significantly increasing the number of travelers both arriving in and departing from Morocco. The economic implications of this development are immediate and far-reaching; it is projected that approximately 100 direct jobs will be created, alongside thousands of indirect jobs across various sectors including tourism, transport, and services. Each aircraft stationed at this base is expected to generate nearly €30 million in gross added value, underscoring the aviation sector's vital role in regional development.
According to Mohsine Chafai El Alaoui, the regional tourism delegate for Marrakech-Safi, the aviation sector's development is currently a top priority, with a direct impact on the growth of arrivals and the overall tourism dynamics in the region. Given the recent surge in visitor numbers to the city, the new easyJet base is anticipated to facilitate the launch of additional flight routes and further entrench Marrakech's status as a major tourist hub.
As reported by infomediaire.net.