Casablanca Launches Unique Corporate Football Tournament
In a groundbreaking event that merges the realms of sports and business, Casablanca is set to host the inaugural edition of the Legend Corpo World Cup (LCWC). Announced during an official draw on June 19, 2026, by Moroccan journalist and entrepreneur Reda Bennis, this corporate football tournament is scheduled to take place on June 20, 21, 27, and 28, 2026, within the bustling metropolis. The LCWC aims to bring together leading companies for a competitive yet camaraderie-driven environment, inspired by the energy surrounding the FIFA World Cup 2026.
The tournament promises to be an engaging platform for professional networking, encouraging collaboration and leadership among participants. Companies such as Mondial Service, Stellantis, AstraZeneca, Pfizer, Miratti, and MFL have already committed to participate, showcasing their dedication to fostering community spirit through sports.
Involvement of Moroccan Football Legends
One of the standout features of this first edition is the involvement of former Moroccan football legends, who will mentor teams throughout the tournament. This unique aspect is designed to enhance the experience for participants, creating a connection between corporate leaders and iconic figures from the football world. Reda Bennis expressed his vision for the LCWC as a means to capture the essence of international competition and translate it into a local context, aiming to establish the tournament as an annual highlight in the corporate football calendar. By fostering a sense of community among executives, employees, and economic actors, the LCWC seeks to create a memorable collective experience that emphasizes both fair play and professional relationships.
As reported by lebrief.ma.