Discover the Unique Charm of the Morocco Series
PORCELA has unveiled its newest tile collection, the Morocco Series, which draws inspiration from the rich artistic heritage, architectural marvels, and cultural identity of Morocco. This exceptional series comprises six distinct city-inspired collections that beautifully marry contemporary design innovation with timeless aesthetics, making it an ideal choice for modern architectural projects, interior design, residential developments, hotels, and real estate ventures. The launch of the Morocco Series is a testament to PORCELA’s commitment to elevating international design standards within Thailand’s architectural surface industry.
Ms. Panjama Laowiwatwong, the Managing Director of Ruampat Ceramic Co., Ltd., the parent company of PORCELA, emphasized the brand’s dedication to drawing inspiration from celebrated architecture and artistic traditions worldwide. By transforming these influences into innovative tile designs, PORCELA effectively reflects the evolving market trends and the dynamic lifestyles of contemporary society.
From Morocco to Modern Design: The Journey of the Morocco Series
Earlier this year, the PORCELA design team embarked on a research trip to Morocco, immersing themselves in the country’s architectural heritage and artistic traditions. Known for its stunning mosaic craftsmanship, intricate geometric patterns, and timeless architectural beauty, Morocco served as the creative foundation for the Morocco Series. This journey allowed the team to gather inspiration that seamlessly blends the elegance of Moroccan civilization with modern design elements, resulting in a collection that is both unique and versatile.
“Exceptional surfaces are more than just construction materials; they are the foundation upon which the atmosphere and identity of a space are built,” stated Ms. Laowiwatwong. Each PORCELA collection begins with the exploration of art, culture, and architecture, transforming that inspiration into designs that resonate with contemporary lifestyles. The Morocco Series stands out by encapsulating captivating stories, refined beauty, and exceptional design quality within each tile.
The Morocco Series features six signature collections, each inspired by the distinctive character of Morocco: Casablanca captures the timeless elegance of white marble; Merzouga reflects the warmth of the Sahara Desert through natural stone and wood-inspired textures; Volubilis embodies the grandeur of the ancient Roman city with sophisticated dark stone finishes; Fes showcases intricate mosaic craftsmanship enhanced by refined golden accents; C Chefchaouen draws inspiration from Morocco’s celebrated Blue City, featuring calming shades of blue; and Marrakesh represents the vibrant energy and intricate mosaic artistry of the city.
Each collection is meticulously designed to enhance a wide array of architectural and interior concepts. For instance, Casablanca promotes bright, airy environments that exude timeless luxury, while Merzouga introduces warmth and relaxation with its natural tones and wood-like surfaces. Volubilis makes a bold statement through its natural stone aesthetics, whereas Fes offers refined elegance through intricate mosaic patterns and sophisticated golden accents, making it perfect for premium spaces meant to leave a lasting impression.
The Morocco Series is not just a new addition to the tile market; it encapsulates the essence of one of the world’s most celebrated civilizations, transforming historical inspiration into contemporary designs that enrich the character and value of every space. This collection responds to the increasing demand for architectural materials that provide not only functionality and visual appeal but also authentic narratives and a distinctive identity.
Under the principles of delivering “High-End Tiles at an Affordable Price,” PORCELA’s Morocco Series exemplifies the brand’s commitment to developing surface materials that strike a balance between outstanding design, visual appeal, and practical performance. The collection opens avenues for homeowners, architects, interior designers, and property developers to access premium surface solutions more conveniently.
For those interested in experiencing the Morocco Series and exploring PORCELA’s innovative, health-conscious, and eco-friendly surface solutions, the collection is available at the PORCELA showroom located on the ground floor of the Chamnan Phenjati Business Center, near Central Rama 9, as well as through authorized dealers across the country. Furthermore, PORCELA will showcase this remarkable collection at the upcoming ARCHITECT & HOTELEX 2026 event from July 23-26, 2026, at Central Phuket Floresta, and at the Baanlaesuan Fair Midyear 2026, scheduled for July 31 to August 9, 2026, at BITEC Bangna, Bangkok.
As reported by bangkokpost.com.
