Lusior Crystal's subsidiary, the Olive Oil Exploitation Company (SEO), has clinched the top prize at the National Olive Oil Competition held in conjunction with the 18th International Agriculture Exhibition in Meknes, Morocco. This prestigious award recognizes the company's exceptional product, the "Kalia" olive oil, which is produced in the Marrakech-Safi region, specifically in the category for "Moderately Fruity Green Olive Oil.”
This accolade underscores Lusior Crystal's significant presence at the event as a leading industrial agricultural player committed to enhancing national agricultural supply chains. The award, conferred by the Ministry of Agriculture, Fisheries, Rural Development, Water, and Forests, highlights the company's comprehensive approach to quality management, which encompasses everything from the meticulous management of olive groves to the stringent conditions of processing and storage.
According to a press release regarding the event, "Kalia" olive oil is extracted from olives cultivated in Lusior Crystal's orchards, particularly in the Marrakech-Safi region. This product exemplifies agricultural expertise that respects the unique characteristics of the land while adhering to high-quality standards throughout every stage of production.
With this award, Lusior Crystal concluded its participation in the 18th edition of the SIAM exhibition, marking a successful outcome filled with promising opportunities that reaffirm its pivotal role in modernizing agricultural supply chains and promoting Morocco's excellence in agricultural and industrial expertise.
Detailed information reveals that Lusior Crystal boasts a well-structured, integrated olive oil chain encompassing four farms that span over 1,400 hectares. The group operates a farm in the province of Kelaa des Sraghna through the SEO, which includes a processing unit, alongside three other farms in the Fès-Meknès region: "Olivico," "Rass Ijri," and "Domaine Jawhara." Collectively, these farms have received GlobalG.A.P certification in its sixth version, affirming their commitment to responsible and precise agricultural practices.
It is also noteworthy that Lusior Crystal has renewed its status as a leading player in the olive oil sector, demonstrating its sustainable commitment to structuring the Moroccan olive sector and enhancing its quality while keeping pace with its development. Lusior Crystal continues to develop and market a range of olive oils under its brands "Horrat," "Mabrouka," and "Kalia," aimed primarily at export markets.
As reported by hespress.com.
