Strengthening Economic Ties Between Germany and Morocco
On April 15, 2026, Casablanca became the focal point for high-ranking representatives from the spheres of business and diplomacy, marking the commencement of a new chapter in German-Moroccan economic relations. Hosted by the German Embassy and the German-Moroccan Chamber of Industry and Commerce (AHK), a number of prominent German companies unveiled their current expansion plans. This event underscored a strategic shift for many businesses, which now view Morocco not merely as a low-cost manufacturing base but as a pivotal logistical and technological hub within the Euro-Mediterranean region.
The economic interdependence between Berlin and Rabat has gained significant momentum over the past year. According to recent data from the AHK Morocco, the bilateral trade volume surged to €7.4 billion in 2025, reflecting a robust increase of 10.2% compared to the previous year. Specifically, German exports amounted to €3.9 billion, a notable rise of 12.0%, while imports from Morocco reached €3.5 billion, increasing by 8.2%.
Currently, German investments are responsible for securing approximately 35,000 jobs within the Kingdom. "These investments highlight the crucial role of businesses in the strategic partnership between Morocco and Germany," stated German Ambassador Robert Dölger during the event. The objective is to expedite the integration of the Moroccan economy into European value chains, enhancing mutual economic benefits.
New Investments in Logistics and Technology
A significant focus of new investments is directed towards the logistics sector. Dachser, a service provider active in Morocco since 1982, announced plans for the construction of a new logistics center in the Tanger Automotive City. Covering an area of 75,000 square meters, this facility is set to be operational by the end of 2027, providing Moroccan clients with access to Europe at the level of the European internal market. The project also emphasizes ecological standards, including the installation of photovoltaic systems and wastewater recovery systems.
In parallel, automotive supplier Leoni is advancing its expansion efforts. With an investment of 230 million Moroccan Dirhams (MAD) in a new plant in Agadir, the project is expected to create over 3,000 direct jobs by 2027. The group plans to increase its total workforce in Morocco to 23,000 employees by that year, thereby solidifying the Kingdom's role as a cornerstone of its global industrial strategy.
Beyond traditional industries, there is also a growing commitment from companies like Bayer, which is investing approximately 200 million Dirhams in its facility in Nouaceur. Between 2026 and 2028, three new production lines will commence operations to locally manufacture up to 40 different formulations, including well-known brands such as Aspirin and Rennie. The goal is to triple export revenues, particularly towards Europe.
In the realm of digitization, Energie Noire, a subsidiary of the German MikroPlan Group, is positioning itself by opening technology centers in Casablanca and Khouribga. These centers are expected to create up to 400 highly skilled jobs in software development and artificial intelligence. Additionally, an IT academy planned for late 2026 in Fès aims to secure a future workforce for the digital transformation of Moroccan SMEs.
This current development is framed within a dense network of bilateral agreements. In addition to the double taxation agreement from 1972 and the investment protection agreement from 2008, the energy partnership PAREMA (2012) and the climate alliance of 2023 have paved the way for German companies. Morocco benefits from its geographical proximity to Europe and its stable positioning as a nearshoring platform. According to Katharina Felgenhauer, Managing Director of AHK Morocco, the diversity of sectors reflects the growing attractiveness of the location, increasingly perceived as a driver of sustainable value creation in the region.
As reported by maghreb-post.de.
