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Concerns Rise for Missing Scottish Influencer in Morocco

PUBLISHED April 29, 2026
Concerns Rise for Missing Scottish Influencer in Morocco

Search Intensifies for Rachel Kerr After Disappearance in Agadir

Worries are escalating regarding the whereabouts of Rachel Kerr, a 31-year-old travel influencer from Alloa, Scotland, who has mysteriously disappeared after checking out from a hotel in Morocco. Rachel was enjoying her stay at the Caribbean Village, an all-inclusive three-star hotel located in Agadir, a vibrant city on Morocco's southern Atlantic coast. Her family lost contact with her on April 25, leading to increasing concerns about her safety and well-being.

According to reports, Rachel checked out of the hotel on a Saturday and has not had her phone on since that time. The Foreign, Commonwealth & Development Office (FCDO) has confirmed that they are providing assistance to the family of the missing British woman as they seek answers regarding her sudden disappearance. Her cousin, Claire Hill, took to Facebook to appeal for information, urging anyone who may have had contact with Rachel in the days leading up to her disappearance to reach out. Claire stated, "Please get in touch if you have any information. Her family are extremely concerned for her welfare. Last known to be staying in the Caribbean Village Agadir, checked out on Saturday and we've not been able to contact her since then."

Rachel has a considerable following on Instagram, with over 9,000 followers, where she had been actively sharing her experiences and adventures in Morocco prior to her disappearance. The situation has garnered significant attention, and the hope remains that someone will come forward with information that could aid in locating her. The family is undoubtedly going through a difficult time, pleading for any leads that could help bring Rachel back home safely.

As reported by bbc.com.

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